Soar above the competition: Expert Insights for Lunar New Year Marketing Success ()

Lunar New Year Marketing Success: How to Soar Above the Competition

Happy New Year! As we welcome the year 2024 and prepare for the upcoming Lunar New Year, are you, as a marketer, facing challenges? During this period, Advertisers in Taiwan and other Asian markets celebrating the Lunar New Year grapple with the question of how best to strategize their sales and marketing activities to achieve […]

Read more
Year-End Shopping Campaign

Mastering Year-End Shopping Campaigns: The Ultimate Guide For SEA Brands

Have you made your plans? No, not your vacation plans.. your media plans. The year-end crescendo is upon us, and let’s be honest, it’s one of the busiest times for marketers. In the final 3 months of the year, Southeast Asia (SEA) experiences a whirlwind of shopping events that extend beyond the traditional holiday celebrations. […]

Read more
Intrigue MAdTech Summit Speakers

FreakOut To Participate As Silver Sponsors At Intrigue MAdTech Summit

We have some exciting news to share with all you marketing enthusiasts out there! FreakOut has joined forces with Salesgasm as a Silver Sponsor for the highly anticipated Intrigue MAdTech Summit in Singapore and the Philippines. We are thrilled about this partnership and look forward to some insightful sessions, interactive conversations, interesting meetings, and a […]

Read more
FreakOut Event Invite

FreakOut Reinforces its Contextual Approach with Latest Solution, GP

Event Introduction Manila, Philippines – FreakOut Philippines celebrates their latest contextual advertising solution, GP, at a recent event, Everything Digital All at Once. The event took place on February 22nd, at the BGC area in the heart of Manila, bringing together a diverse group of clients and partners to explore important topics surrounding brand suitability, […]

Read more
Behind the Scenes of the Holiday Season at FreakOut Philippines

Exclusive: Behind-the-Scenes of the Holiday Season at FreakOut Philippines

As documented by Hazel Cabuay, General Manager of FreakOut Philippines. It is once again the most wonderful time of the year. Christmas is upon us! This signifies the beginning of preparing shopping lists, booking reservations for Christmas and New Year Eve dinners, planning a short getaway, sending cards to friends and family… and a whole […]

Read more
Research Header Image

FreakOut, in cooperation with Hyundai and Nielsen, released the latest research on user experience with native advertising ー Native v.s. Widget v.s. Banner

Native advertising, which emerged in the early 2010s with the spread of smartphones, is now recognized as a mainstream format for mobile advertising. According to the research by ADYOULIKE, native ad spend is expected to increase by 372% in the five years from 2020, reaching $402 billion worldwide in 2025. As the leading native advertising […]

Read more
DV 360 Header Image

FreakOut Integrates With Google’s Display & Video 360

FreakOut, a global marketing technology company is pleased to announce its integration with Display & Video 360, Google’s Demand Side Platform (DSP). Through Display & Video 360, brand advertisers, programmatic buyers and agency trading desks, can access FreakOut’s inventory including Display and Video format across Asia. Needless to say, one of the largest marketing platforms […]

Read more
Spider Man Campaign

[Case Study] Spider-man: No Way Home

Since its release in December 2021, Spider-Man: No Way Home has kept breaking box office records. It has grossed $1.53 billion worldwide, cementing its place as the eighth-highest grossing movie ever at the global box office, as of 9 January 2022. Sony Pictures Entertainment Malaysia used FreakOut Richmedia for the promotion of this worldwide hit […]

Read more